Social Media Trends
Technology

Dash Social's Newest Social Media Tools

Explore the latest and greatest Dash Social features launches.

Kate Orchard
Posted On
January 3, 2023
Updated On
December 18, 2025
3 Minute Read
social media tools, image of laptop facing chair

Today’s social media managers manage more than a social feed; they manage a branded footprint in an increasingly creator-driven space. At Dash Social, we give you full visibility, confidence , and control of your entire social footprint.

This year has been transformative for social media managers, with AI marketing and automation continuing to revolutionize the industry at large. At Dash Social, we've introduced groundbreaking features to help you streamline workflows, enhance collaboration and partnerships and achieve deeper insights.

TL;DR:

  • Social teams can manage their entire owned, earned, and paid footprint from one centralized platform.
  • New automation and AI features significantly reduce manual reporting and inbox work.
  • Creator and TikTok UGC tools make influencer campaigns easier to run, track, and scale.
  • Custom metrics and advanced analytics replace spreadsheets with clearer, KPI-driven insights.
  • Multi-brand workflows and collaboration tools support faster approvals and smoother teamwork.
  • Platform upgrades like Vision AI, best times to post, and a redesigned menu speed up daily workflows and decision-making.

Overview of Dash Social's Latest Features

From streamlining creator collaborations and automating campaign reporting and tracking to unlocking deeper insights and managing multiple brands with ease, our latest features are designed to help you scale what works without sacrificing creativity or control.

Here’s a look at the newest additions to Dash Social, built to help you outsmart social.

Snapchat Analytics and Publishing

Dash Social has expanded its platform integrations with new Snapchat publishing and analytics, designed to streamline workflows and unlock clearer performance insights on Snapchat.

With this integration, social teams can publish Snapchat content more efficiently while consolidating reporting in one place. Brands gain stronger visibility into how owned content performs, making it easier to understand what resonates, refine creative strategy and scale what works.

By simplifying publishing and strengthening content reporting, Dash helps brands increase posting volume, improve revenue attribution and maximize the impact of their Snapchat presence. All without adding complexity to existing workflows.

Learn more about Snapchat insights.

→ Creator Management

Run influencer marketing campaigns with less back-and-forth and more impact. Dash Social centralizes project coordination, communication, and performance tracking so you can manage every creator relationship from one place.

  • Find and connect with your ideal creators 
  • Send products and payment directly to your creators from within Dash
  • Track campaign deliverables, including Stories
  • Measure creator performance and ROI across owned, earned, and paid channels

Learn more about Creator Management.

→ Custom Metrics

Your team has unique needs. Dash allows you to create personalized calculations tailored to your brand’s unique KPIs. It eliminates the need for manual spreadsheets, streamlining the reporting process and providing deeper insights to make data-driven decisions directly within Dash.

Learn more about Dash Social's analytics tools.

→ Automation to Streamline Campaign Reporting

Get time back to focus on strategy, not tagging posts. Dash Social’s automation tools simplify campaign management by applying rules to categorize your content automatically, streamlining how you track and report on your owned, earned, and creator performance.

Learn more about automations.

→ TikTok UGC

Dash Social’s new TikTok UGC integration, developed in partnership with TikTok, empowers brands to tap into community-driven content and turn audience engagement into actionable strategy across owned, paid, and creator.

Whether you're looking to amplify shoutouts, spot what’s resonating with your audience, or unlock new creator partnerships, TikTok UGC gives you the tools to surface what matters and act on it in real time.

Here’s what you can do with TikTok UGC:

  • Discover and amplify standout videos that mention your brand, directly from your community.
  • Track top keywords and hashtags to stay in sync with the trends shaping your industry.
  • Monitor ‘@mentions’ in comments and keep the conversation going through your community inbox.
  • Uncover emerging creators and explore collaboration opportunities with engaged fans.

Learn more about UGC and other TikTok solutions.

→ Multi-Brand Workflows 

Whether you manage two brands or twenty-two, Dash makes it easy to stay organized and efficient when managing your entire social presence.

  • Multi-Brand Community Inbox: All your essential brands and social channels are now in one unified inbox. Now you can assign and respond to messages across brands, filter by brand(s) to stay focused and report on one or many brands in Community Insights.
  • Multi-Brand Post Publishing: Schedule once, reach everywhere through a single publishing workflow. Manage your complete content strategy from one calendar and collaborate with your team on every post.

Learn more about Community and Scheduler.

→ Tagging for Content Reporting

Easily segment multi-brand content with Content Tags, applied manually in Scheduler or using automatic rules based on your unique criteria, so you can quickly report on what matters.

Learn more about Scheduler and Dashboards.

→ Paid Social Capabilities

Social media managers need tools that maximize their social ROI, and Dash Social delivers with more paid social capabilities.

  • Social Advertising Reports: Create detailed, segmented reports for Facebook and Instagram ad campaigns. Breakdowns by brand, campaign, region, or demographic ensure insights tailored to your strategy.
  • Promoted Analytics: Gain a comprehensive view of promoted vs. organic performance for Instagram and Facebook posts, complete with improved top-line stats and promoted insights across Dashboards.
  • Community Management: Social teams can jump in to assist customers on their path to purchase in the same place they’re already engaging their organic audience with ad comments in their community inbox.

Learn more about our Reporting.

→ Vision AI Data Insights and Summaries

Dash Social's Predictive AI tools take data analysis to the next level, offering quick digests of activity and answers to your pressing questions.

  • Vision AI Summaries: Instantly generate report-ready insights across Dashboards, Community and Social Listening. From spotting performance trends to summarizing audience feedback and sentiment, Dash Social's Predictive Vision AI Summaries save time and get a pulse on your social space in an instant.
  • Ask Vision AI: A conversational, GPT-powered tool that provides instant answers about your analytics and competitive metrics questions. Quickly analyze media types, competitor trends, and more without manually searching for the answer. 

Learn more about Dash Social's AI and Automation Tool, Vision AI.

→ Automation to Streamline Your Workflow

Dash Social's automation features empower your team to save time to focus on more high-impact tasks.

  • Community Automation: Automatically tag and archive messages based on keywords or other criteria to organize your inbox in a fraction of the time.
  • Content Tagging: Custom rules allow posts to be categorized automatically for quick and easy reporting and campaign analysis.

Learn more about automations.

→ Teamwork and Visibility

Collaboration is key to any successful social media strategy, and Dash Social has added more features to make teamwork seamless.

  • Team Performance Metrics in Community: Easily measure your team’s impact with metrics like average response time and reply rate. These will allow you to assess performance and ensure top-tier audience engagement.
  • Scheduling Approvals: Protect your brand’s reputation with managed approval workflows. Your whole team can work together more efficiently and you can get peace of mind knowing posts won’t go live without necessary approvals.

Learn more about Scheduler and Community.

→ LinkedIn Analytics, Publishing and Reporting

With LinkedIn marketing and the website becoming a core platform for brands, Dash Social has expanded its LinkedIn tools to include this social network.

  • Analytics: Use LinkedIn analytics to spot top-performing content, track trends, and benchmark channel performance.
  • Publishing: Plan and schedule LinkedIn posts alongside your other social channels.
  • Dashboard Reporting: Access detailed LinkedIn metrics in Dashboards to complete your multi-channel reporting.

Learn more about LinkedIn insights.

→ Best Times to Post on Social

Plan your content for maximum engagement with personalized, data-driven predictions for the best times to post, now available for all social channels in Scheduler.

Learn more about Scheduler. 

→ Menu Redesign

In order to deliver these new features in the most user-friendly way possible, Dash Social has completely redesigned our menu. What prompted the change? First of all, we recognize the need for a scalable solution — this is why our menu has moved from the top navigation to the side navigation. This move allows the menu to scale as we — and you do. 

Dash Social's menu redesign tackles intuitive user control and freedom, consistency, recognition and flexibility with: 

  • Recognition: With a new, standardized menu, navigation elements are always in the same place, making them easy for users to find and recognize. 
  • Intuitive user control: Menu elements are always in the same place, making it easier for users to find and recognize tools. A cascading menu also makes it easy to see the menu path you’re on. 
  • Flexible and efficient: The new navigation design, with a consolidated side menu, results in a shorter cursor travel distance. 
  • Clean aesthetic and interface: Many Dash Social users work on smaller laptops. The menu redesign gives users more vertical working space, making accomplishing tasks easier and more efficient. 

Dash Social continues to set the standard for social media management tools. From cutting-edge AI to powerful reporting, we equip social media managers to drive results and reclaim creativity.

Stay Ahead with Dash Social

Dash Social continues to set the standard for social media management tools. From cutting-edge AI to powerful reporting, we equip social media managers to drive results and reclaim creativity.

Ready to take your social strategy to the next level? Try Dash Social today.

Kate Orchard

Senior Product Marketing Manager

Kate is our former Senior Product Marketing Manager based in Halifax, NS. You’ll frequently see her face pop up on the Dash Social platform, telling our customers about our latest and greatest solutions. Outside of work, you’ll find her on a trail with her tiny dog, Bear. She loves to network so go ahead and connect with her on LinkedIn!

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