On-Demand Webinar

The New Standard for Social Measurement: How ColourPop Tops the Leaderboard

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Comparing social performance is messier than ever. Different formats and metrics across platforms make a fair comparison nearly impossible. Enter Dash Social’s Total Social Impact (TSI): one normalized, market-index-style score that rolls owned, creator, and paid signals into a single compounding benchmark.

Join Dash Social and ColourPop as we unpack the brand’s Instagram-first playbook, demonstrate how TSI proves performance, and show how your team can apply these insights to build a differentiated, high-impact social strategy.

Meet Our Speakers:

Tianna Treichelt

Social Media Manager, ColourPop

Daphne North

Director, Customer Marketing and Content, Dash Social

Ryan Sasaki

Chief Product Officer, Dash Social

Key Takeaways:

  • Understand how TSI provides a unified read of impact across your full social footprint.
  • See which formats and channels drive ColourPop’s industry-leading TSI, which is 447x the beauty average.
  • Learn how to use TSI to double down on what’s winning to guide smarter content and investment decisions.

Watch the Webinar

Take advantage of this opportunity to hear from industry experts and learn how to enhance your brand's strategy to outsmart social.

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Register for the Webinar

Take advantage of this opportunity to hear from industry experts and learn how to enhance your brand's strategy to outsmart social.

Register Now