How To Win The Algorithm When Your Audience Doesn’t Follow You

For the first time, non-followers are driving more views than followers. Organic growth on social is changing and brands no longer need to rely on traditional levers to reach the right people. Instead, high-performing content can find entirely new audiences through algorithm-driven feeds.

In this webinar, Becky Ryan, Creative Director and Head of Brand Marketing, and Quinn Yung, Senior Customer Insights Manager, will walk through the biggest takeaways from Dash Social’s 2026 Social Media Benchmark Report. You’ll learn what’s driving performance in 2026, how your brand stacks up against its industry, why Instagram and TikTok views are climbing, and what top-performing brands are doing differently to reach audiences beyond their followers.