Case Study | Fashion Industry

From Story to Sale: Who What Wear's Social Content Magic

Learn how Who What Wear tapped Dash Social’s Story Studio to enhance its Instagram Stories ad creative and effectively increase ROI on the brand’s social advertising.

Learn how Who What Wear drives engagement with Instagram Insights.

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From Story to Sale: Who What Wear's Social Content Magic

+19%

Improvement in Cost Per Result From Story Ads

Making a Statement with Instagram Stories Advertising


Clique’s fashion and retail resource Who What Wear is the ultimate destination on Instagram for the fashion obsessed. With a dedicated community of well over 2M, a timely and engaging paid social strategy is an important part of Who What Wear’s growth tactics. So it only made sense for the paid social team at Clique to turn to Dash Social’s Story Studio to elevate its Instagram Stories advertising.

In This Story

  • Creating Instagram Stories ads using Story Studio that outperform typical creative.
  • Customizing ads and conducting A/B testing with Story Studio to optimize campaigns.
  • Driving ROI, boosting engagement, and increasing readership through strategic use of Story Studio.
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"I love that there are so many options in Story Studio—because we’re not always linking to an email subscriber form. This gives us wiggle room to play, get creative, and even A/B test between templates."

Allie Mitchell,
Paid Media Manager at Clique
Dash Social Instagram Organic Reach analytics dashboard showing estimated reach, engagement, and UGC performance.Read the Case Study

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